BD Yeah. So in a sense are you saying that explicitness is a goal but=
DB = you need all those other things on the way.
BD Right.
DB It's a journey. But if you, if you drive too hard to the endpoint you don't let people do little things on the way that can be good. There's lots of times when we want people to do that. But, with an exhibit, I think as much of that freedom as possible.