BD So do you see evaluation as a phase or as an ongoing thing?
HW Oh, it's ongoing. You, you can never stop evaluating what you're doing. Because, you know, if we say that, that we start with a, where the people are and that they're bringing different things, with them, to the, exhibition and to their appreciation of the exhibition, then as the public change even if the exhibit stays the same the experience will change, you've got to be evaluating that. It's quite tricky.